Beyond the pitch

The founding partners of Alebia have spent years applying big data, data science, data governance and business intelligence in many sectors, where data-driven technologies are already a necessity. At Alebia we bring together two worlds we love, data and football, and the king of sports cannot live with its back turned to this new era.

Commercial dashboard of Alebia FC, a sample club: season-ticket holders, renewal, attendance, holder types and probability of attending the next home match

Discover which external factors can influence the club

Our services help with the essentials of football, such as scouting or match analysis, but the same techniques apply to the departments furthest from the pitch.

What is the profile of those who visit your website or official shop? How do you launch loyalty campaigns and measure their results? What types of season-ticket holder do you have, what is their churn rate, or how likely are they to attend the next home match? Answering these questions has a direct impact on the club’s finances, its costs and the loyalty of its members.

Loyalty and official-shop dashboard of Alebia FC, a sample club: churn rate by segment with and without a campaign, and online-shop funnel

Direct return on your revenue

We help you achieve a return and improve revenue across all your processes: well-founded decisions, anticipating situations, improving your members’ experience, optimising processes and reducing errors.

ADVANTAGES

Advantages of working with Alebia

01 Revenue optimisation
02 Business digitalisation
03 Business knowledge
04 Quick return

IMPLEMENTATION

How we get it started.

01

Exploration and understanding

We listen first. We understand how your organisation works before proposing anything.

02

Analysis and consulting

We assess providers and technologies. No closed off-the-shelf products: every client is different.

03

Customisation and implementation

Tailor-made design and configuration, in production within a matter of weeks.

04

Evolution and integration

Continuous improvement: what we set out at the start evolves alongside your new needs.

More about implementation

FREQUENTLY ASKED QUESTIONS

What people usually ask us about this service.

For example: setting up and running online marketing campaigns, implementing a customer-service platform or other management tools, segmenting customers or season-ticket holders, building a recommendation model based on your product catalogue or analysing the traffic of your online shop. These are only examples: tell us your ideas.

Request a no-obligation demo.

We show it to you on real data from your club, not with a generic version.

Request a demo